‘30 Seconds to Mars’ New Video Raises Global Warming Awareness
Wednesday, January 30th, 2008“A Beautiful Lie,” the title track and current single from 30 Seconds to Mars‘ platinum album, marks the first music video ever shot 200 miles north of the Arctic Circle in Greenland.
It is the third in a series of short films featuring songs from the band’s 2005 album. The video premieres January 30th through a never before seen global MySpace exclusive event.
“Shooting in Greenland was a dream come true and one of the most exciting adventures we’ve ever had as a band,” says 30 Seconds to Mars lead vocalist Jared Leto.”Although incredibly challenging and at times it seemed just out of our reach, once we finally arrived the beauty and magnificence of the terrain, the wonderful culture of the people, and the amazing journey itself were all inspiring beyond belief. Almost everyone has heard of global warming by now but for the people of Greenland it is a real and tangible problem of today, not an issue of tomorrow. This journey changed our lives. We hope that with this film and new website we can share, in some small way, this incredible experience with our family of friends and fans around the world.”
Read more after the cut!
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